Apollo

Wall Street Meets Main Street: 401(k) Titan Adds Private Markets to Your Portfolio

Empower, one of the top 401(k) providers, is bringing private equity, real estate, and credit investments to retirement savers in 2025. Through professionally managed accounts, employees can access high-return, non-traditional assets once reserved for the wealthy. This guide explains how it works, what the risks are, and how to prepare. Discover how Wall Street-style opportunities are being offered to Main Street—and what that could mean for your financial future.